Vancouver, B.C., April 13, 2022 – Friday’s Dog Holdings Inc. (“Friday’s Dog” or the “Company”) is pleased to announce that further to its corporate update on March 9, 2022, it has applied to have its shares listed for trading on the OTCQB® Market (the “OTCQB“) and full eligibility through the Depository Trust Company (“DTC”) for electronic settlement and clearing of its common shares in the United States of America.

Andrew Bowering, director of Friday’s Dog, commented: “We have had significant interest expressed from US-based investors and listing on the OTCQB will provide institutional and retail investors with easier access to trade in our shares while also enhancing our liquidity.”

The quotation of the Company’s common shares on the OTCQB remains subject to the approval of the OTCQB and the satisfaction of applicable listing requirements. Similarly, the clearance of settlement through DTC remains subject to DTC approval.

The OTCQB, operated by the OTC Markets Group in New York, is the premier marketplace for early stage and developing U.S. and international companies. Participating companies must be current in their financial reporting and undergo an annual verification and management certification process, including meeting a minimum bid price and other financial conditions. The OTCQB is recognized by the United States Securities and Exchange Commission (“SEC”) as an established public market providing public information for analysis and value of securities. DTC eligibility will enable an accelerated settlement process and allow Friday’s Dog’s shares to be efficiently transferred between brokerage accounts electronically within the United States.

Friday’s Dog also announces that the TSX Venture Exchange (“TSXV“) has approved a change in the Company’s stock symbol trading on the TSXV. Effective on April 19, 2022, the Company’s common shares will trade on the TSXV under the symbol “FRDY” (TSXV:FRDY).

There is no action required by current shareholders in connection with the symbol change and no change has been made to the Company’s share capital. There is no change in the Company’s name, no change in its CUSIP number and no consolidation of capital.

About Friday’s Dog

Friday’s Dog is a premium CPG company specializing in dog-care products sold primarily through  DTC channels. Products range from treats, shampoos and conditioners, grooming and care products, and dog lifestyle accessories. Guided by a strong marketing team led by award-winning experts Ariel Foxman and Steve Elston, and headed by CPG C-suite veteran Richard Scheiner, Friday’s Dog is set up for success. Launching in April, 2022 with 9 ready-made products, the team has over 70 other items in development at varying stages in the pipeline for continued DTC distribution. To supplement its product marketing side, the Company is further supported by experienced financers and independent directors continuing to advise the expected growth of Friday’s Dog.

Neither the TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this news release. No stock exchange, securities commission or other regulatory authority has approved or disapproved the information contained herein.


On Behalf of the Board of Friday’s Dog Holdings Inc.

Anthony Paterson
Anthony Paterson, Director


For further information, please contact:

Anthony Paterson
Friday’s Dog Holdings Inc.
Visit our website at


Neither the TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.




This press release contains “forward-looking information” within the meaning of applicable Canadian securities legislation. Generally, forward-looking information can be identified by the use of forward-looking terminology such as “plans”, “expects” or “does not expect”, “is expected”, “budget”, “scheduled”, “estimates”, “forecasts”, “intends”, “anticipates” or “does not anticipate”, or “believes”, or variations of such words and phrases or state that certain actions, events or results “may”, “could”, “would”, “might” or “will be taken”, “occur” or “be achieved”. Forward-looking information in this news release includes, without limitation, statements regarding the timing and launch of the Company’s e-commerce and marketing initiatives, the roll out and production of the Company’s initial SKU’s and the future plans or prospects of the Company. Forward-looking information is subject to known and unknown risks, uncertainties and other factors that may cause the actual results, level of activity, performance or achievements of Friday’s Dog as the case may be, to be materially different from those expressed or implied by such forward-looking information. Although the Company has attempted to identify important factors that could cause actual results to differ materially from those contained in forward-looking information, there may be other factors that cause results not to be as anticipated, estimated or intended. There can be no assurance that such information will prove to be accurate, as actual results and future events could differ materially from those anticipated in such statements, such as the uncertainties regarding the impact of the COVID-19 outbreak, and measures to prevent its spread, effects of the COVID-19 pandemic on our customers’ businesses and end purchasers’ disposable income, our ability to meet commercial product development, production and shipping targets, our ability to raise capital on any particular terms, fulfillment of customer orders, fluctuations in earnings, our ability to manage growth, our ability to attract and retain highly skilled professionals, client concentration, industry segment concentration, reduced demand for technology in our key focus areas, our ability to successfully complete and integrate potential acquisitions, and unauthorized use of our intellectual property and general economic conditions affecting our industry; the loss of one or more significant manufacturers or suppliers or a reduction in significant volume from such suppliers; the Company’s ability to meet or exceed customers’ demand and expectations; significant current competition and the introduction of new competitors or other disruptive entrants in the Company’s industry; compliance with local laws and regulations and ability to obtain permits for our operations in North America, access to the credit and capital markets, changes in applicable consumer packaged goods laws or regulations or changes in license and regulatory fees, downturns in customers’ business cycles; and insurance prices and insurance coverage availability, the Company’s ability to effectively maintain or update information and technology systems; our ability to implement and maintain measures to protect against cyberattacks and comply with applicable privacy and data security requirements; the Company’s ability to successfully implement its business strategies or realize expected cost savings and revenue enhancements; business development activities, including acquisitions and integration of acquired businesses and the Company’s expansion into markets outside of Canada and the US. Accordingly, readers should not place undue reliance on forward-looking information. Other factors which could materially affect such forward-looking information are described in the risk factors in the Company’s most recent annual management’s discussion and analysis that is available on the Company’s profile on SEDAR at Forward-looking information speaks only as of the date on which it is provided and, except as may be required by applicable securities laws, the Company disclaims any intent or obligation to update any forward-looking information, whether as a result of new information, future events or results or otherwise.


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